Adam Reichbaum


A well-known writer once said … “When you start doubting yourself, remember how far you have come. Remember everything you have faced, all the battles you have won, and all the fears you have overcome.

As these words jump off the page in meaning, it’s a perfect description of what Adam Reichbaum, Mojo Racing Triathlon Team Member, is all about.

Each obstacle or challenge Adam has faced, in life and sport, has been a chance for growth. His early days of endurance sport were in the competitive world of cycling, first racing mountain bikes eventually turning to road racing in crits and stage races. This gave Adam a valuable appreciation for the process of strengthening his body and mind.

As the years of cycling passed by, Adam heard the whispers of an event that included swimming, biking and running.  The allure of becoming an IRONMAN was calling him.

As with his approach with cycling, and with life being a father and husband, Adam dove into the sport like a sponge, soaking up all the advice and knowledge of other experienced athletes. After completing a couple 70.3 races, he crossed his first 140.6 distance finish line at the 2016 Ironman Louisville.

This life-changing event brought Adam full circle; in allowing him to look at the sport as more than getting a finisher medal. As his recovery took effect, his Pittsburgh-based triathlon coach , Trust The Plan Coaching, mentioned an endurance challenge through a charity, Team Tassy.

The event, Run Across Haiti, an ultra marathon which asks runner’s to cover 230 miles across Haiti, coast to coast. The fundraising proceeds go to the efforts of bringing job training and education programs to the Haitian people.

Adam instantly jumped on board, with no regards to the fear of covering so many miles. Adam signed up knowing that his inner character will be nourished and he will strengthen his appreciation for life and sport.

Outside of training, Adam enjoys spending time with his loving family, golfing and being an advocate for youth soccer.